Salon Centric is a leading distributor of professional haircare and beauty products in the United States. Founded in 1976 by Gene Juarez, a salon owner and hairstylist, the company has grown to become a major player in the beauty industry, serving over 500,000 salon professionals across the country. Gene Juarez started Salon Centric with a simple goal: to provide high-quality professional beauty products to salons and stylists at competitive prices. With over 40 years of experience in the beauty industry, Gene understood the challenges that salons and stylists faced in sourcing the best products for their clients. He saw an opportunity to create a company that would make it easier for professionals to access the products they needed to succeed.
Gene Juarez's entrepreneurial spirit and dedication to the professional beauty industry have earned him numerous accolades and awards. He was named one of the "Top 50 Movers and Shakers in the Beauty Industry" by Modern Salon Magazine in 2018.
In addition to his work with Salon Centric, Gene Juarez is also actively involved in a number of industry organizations and initiatives. He serves on the board of directors for the Professional Beauty Association (PBA) and is a member of the National Cosmetology Association (NCA). He is also a mentor and advisor to aspiring business owners and professionals in the beauty industry.
Today, Salon Centric operates a network of over 700 stores and distribution centers nationwide, offering a wide range of products from top brands such as Redken, Matrix, and OPI. The company also offers online shopping and provides education and support services to salons and stylists, including seminars, workshops, and online courses.
In addition to its retail stores, Salon Centric has made a number of strategic acquisitions and partnerships to expand its reach and offerings. In 2019, the company acquired CosmoProf, a leading distributor of professional beauty products in North America. And in 2021, Salon Centric partnered with Amazon to bring its products to a wider audience.
Salon Centric is committed to supporting the professional beauty industry and helping salons and stylists grow their businesses. The company sponsors numerous events and trade shows throughout the year and works closely with industry partners to provide the best products and services to its customers.
Salon Centric is a subsidiary of L'Oreal USA, a leading beauty company. This partnership allows Salon Centric to offer a wide range of products from top brands and provide additional resources and support to its customers. The company has a strong focus on education and training, offering a variety of programs and resources to help salon professionals improve their skills and stay up-to-date on the latest trends and techniques in the industry. These programs include in-store events, online courses, and webinars, covering topics such as color theory, cutting, styling, and business development.
Salon Centric is committed to sustainability and has implemented a number of eco-friendly initiatives to reduce its impact on the environment. These efforts include using recycled materials in its packaging, partnering with organizations that promote sustainability in the beauty industry, and working with suppliers to reduce waste and increase the use of eco-friendly materials.
The company has received numerous awards and accolades for its products and services. For example, Salon Centric was named one of the "Best Places to Work" by the St. Louis Post-Dispatch in 2020, and its website was named a "Top 10 Beauty Website" by Beauty Launchpad in 2021. Salon Centric has a strong presence in the beauty industry and is involved in a variety of events and initiatives, such as sponsoring the annual NAHA (North American Hairstyling Awards) and supporting education programs at beauty schools around the country.
Overall, Salon Centric is a trusted and respected brand in the beauty industry, known for its high-quality products, commitment to education and sustainability, and support for professionals.
